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| | | | | | WellnessWorld is an emerging alternative health and spirituality center in Colorado, complete with commercial, residential and public spaces.
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| | | | | | Agency Mission
To strategically plan the center, recruit and train the project management team for the development for the purpose of raising funds, and to develop and promote the project identity and brands to prospective investors and partners.
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| | | | | | Strategic Planning
We were asked to prepare a business plan that integrated real estate development with a holistic medical complex in the mountains of Colorado, including commercial, residential and public spaces.
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| |  | | | | | | Segmentation and Identity
We researched and identified a core group of respondents with an interest in the project, created an identity and assisted the owners in presenting the opportunity.
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| |  | | | | | | Project Management
We prepared preliminary project specifications, recruited a project management team which included architects, builders, planners, holistic health partners and prospective lessees.
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| | | | | | Funding Documentation
In concert with the owner's attorney, we prepared the necessary funding documentation.
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| |  | | | | | | Packaging
As a part of the creative and promotional pro forma, worked on various packaging concepts in preparation for presentation to prospective funding partners.
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| | | | | | Result
The owners of WellnessWorld found themselves in a strong position to present their project to investors.
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